Skydivers playing quidditch in mid-air

Quidditch may be a fictional sport invented in the Harry Potter novels, but that hasn’t stopped it from becoming a popular pastime in the real world.

Believe it or not, there’s even a quidditch World Cup, which takes place in South Carolina in the USA every year.

Of course, it’s not quite the same game that Harry Potter and his wizarding pals participate in, but a couple of enterprising muggles have found the next best thing to being able to fly on a broomstick.

We present to you, skydivers playing quidditch from more than 10,000 feet in the air:

This was actually a pretty clever promotional stunt by ETB, a Colombian phone company, and it’s certainly worked. To date, the video has racked up more than 10 millions views.