The World Superbike Championship has a new title sponsor with Motul having signed a five-year deal.
The French company, renowned for their high-performance motor oils and industrial lubricants, will take over from eni as the sport's leading sponsor.
The deal, which runs for five years, will extend to a "whole new level of partnership" between Motul and WSBK.
"This is a very exciting day for us," Romain Grabowski, Motul's motorsport manager, told the official WSBK website, "because for the past twenty years we have been involved in MotoGP as well as in the Endurance World Championship.
"This is a new challenge for us and we are excited to be here and on the front row. This is a great day for Motul.
"We are working tirelessly with Dorna to be fully prepared for the upcoming year and this will be a very ambitious project for us.
"This is still top secret, but we have lots of ideas and we are looking for next season to be a great one."