Messi praised for not diving in new commercial

Lionel Messi has a reputation for being a player who doesn’t go to ground without good cause, and the Barcelona ace’s attitude is now the subject of a new commercial.

While many footballers are criticised for diving or going down due to minimal content, Messi tends to do the opposite – and that’s been turned into the central theme for a new sports drink commercial.

The Argentina international is pictured fighting to stay on his feet despite the illegal means employed by defenders to try and stop him. The end result? An exhibition of skill.