Bradley: Swansea owners had their heads turned

Bob Bradley believes Swansea’s owners were easily led by the “negative atmosphere” surrounding the club.

Bradley was sacked by the Premier League club earlier this week after less than three months in charge of the struggling Welsh outfit.

The former USA manager won just two of his 11 games in charge of Swansea, as they sank into the relegation zone, four points adrift of safety.

But Bradley believes that Swansea’s owners Steve Kaplan and Jason Levien were influenced into making the decision after Boxing Day’s 4-1 home rout against West Ham.

"Jason and Steve are good men, they've been successful in business, but sports, football and business don't always work exactly the same way," Bradley told the BBC.

"I think that they have still important things they must recognise and learn.

"I was disappointed that when a few balls don't bounce our way and we lose a few points, that they [Kaplan and Levien] let outside factors get in the way of the decision-making.

"They became more concerned by the negative atmosphere instead of realising this was a project and that we needed to stick to the plan."

Swansea have placed coaches Alan Curtis and Paul Williams in temporary charge, but hope to have a new manager appointed by next Monday.

Manchester United legend Ryan Giggs, along with Wales manager Chris Coleman, have been strongly linked with the position.