It now appears as if current president Jean Todt will be re-elected unopposed on December 6 in Paris as the deadline for entering as a candidate is Friday.
In Ward's case, he has cited his failure to attract enough regional vice-presidents of his own as the reason he will not stand against Todt.
Since announcing his decision to take on Todt in August, Ward has landed a number of body blows in his bid to take over from the Frenchman.
But challenging Todt in front of the FIA's Ethics Committee, claiming Todt had broken the governing body's rules by collecting letters of support before the election process had started, proved a step too far.
The Ethics Committee threw out Ward's complaint, and from that moment on his challenge began to wither, suffering a further crippling shot when FIA heavyweight Mohammed Bin Sulayem decided to support Todt.
With his back against the wall, Ward has since failed to acquire the support required to seriously challenge Todt.
Ward, who has campaigned on a platform demanding reform from the FIA given its antiquated procedures, said: "For many years the FIA has struggled with governance reform.
"All too often it takes one step forward and then two steps back.
"This is clear from the current election which is being run on a shorter presidential list than 2009, but which is offset by a new requirement for 26 nominating clubs.
"The 2009 eligibility threshold was 23, but has now risen to 37 which is the highest ever in the history of the FIA.
"The need to obtain seven vice presidents for sport has given control over whether or not there can be a contested election at all to the FIA's sport regions.
"Moreover the use of support agreements in advance of the election makes it very hard for any candidate to obtain the required vice presidents for their list.
"In the FIA's North American region 11 out of the 12 clubs signed an agreement to support Jean Todt in March.
"This left only one club available to provide a vice president for my list.
"Clubs from the region that are sympathetic to my candidacy would have to break their previous pledge of support.
"It is understandable they have been reluctant to do so."
Ward believes he can at least walk away with his head held high, adding: "My candidacy in the 2013 election has not been motivated by a burning ambition to serve as president of the FIA.
"My clear preference would be for a club president to be elected to that role, supported by the appointment of a new chief executive.
"That is why I have described myself as a reluctant candidate.
"What I have tried to do is to encourage debate about the flaws that exist in the FIA's governance system. I am satisfied I have succeeded in that."
That is highlighted by the fact several FIA clubs have submitted statute amendments to the governing body's General Assembly.
Ward said: "If passed the eligibility requirement for future FIA elections would be just seven (nominating clubs).
"This would encourage multiple candidates to stand and restore fairness to the FIA election system."
With some reluctance, however, Ward concluded: "I would like to offer my congratulations to Jean Todt who will secure a second term uncontested if not unopposed."