The Turin giants have already made the first move in the winter window by acquiring the services of Italian international Boriello, who was deemed surplus to requirements at Roma.
Nevertheless, Matri is adamant that he does not feel threatened by Boriello, hinting that Juve manager Antonio Conte will have an even bigger selection headache from now.
"No, I'm not. Borriello is another striker, another reinforcement for us so we're well equipped to see out the season now," Matri was quoted as saying in an article on La Gazzetta dello Sport.
"He adds to a well assorted strike force."
"I don't think there are too many of us. We have the same number of strikers as other teams: five, six, seven."
"That's a decision for the coach to make. We're here and available for selection. Obviously I want to play, as I think all the others do, so it will be up to the gaffer to pick who starts."
Juventus tactician Conte himself reflected on the club's 2011 performances as the club aim to build on their current summit position at the Serie A standings in 2012.
"It was an important year, both on a professional and personal level" the Juventus coach told Studio Sport.
"It's too early to talk about it being a two-horse race: if we were to run the course neck and neck with the Rossoneri we would have achieved something fantastic. We mustn't forget where we've come from and we should be proud of what we've done."
"But the winner isn't decided until May. I have a very, very good relationship with Andrea Agnelli. We're both straightforward, we're a similar age, our relationship is frank, we both want to win."
"We respect each other's role: the president is always the president, and I am the coach. People keep talking about my hair? It's all envy."
Juve are neck-in-neck with San Siro outfit AC Milan on 34 points as the Serie A resumes this weekend after their traditional winter sojourn.