The Reds' position in the Champions League qualifying spots is largely down to their record at Anfield, where they have dropped just five points from 13 games.
Liverpool have won nine of their last 10 home games in the Barclays Premier League, and will look to carry on that record when Rodgers' old club Swansea visit on Sunday.
He said: "It's something we've been building towards.
"We've started well in a lot of the games, and you align that with the support we've got, which is remarkable, and that's really helped us with this home form.
"If you're going to be successful, that's going to be vital. We're looking to create that not just for now but for the future as well.
"We just need to go into games with the same approach, that same commitment and energy, and obviously we've got undoubted quality.
"We go into every game, obviously in particular our home games, looking to own the pitch. It's our home ground, our changing rooms, our field, our supporters, so we have to play like we own it.
"That's always been the mantra here. We back ourselves now and we expect to win. It's dealing with that pressure which has really helped.
"We've got good organisation, everyone knows their function in the team, and everyone's working tirelessly in order to achieve the results. You do that consistently; day in, day out and week in, week out, and you build that momentum."
Qualifying for the Champions League is now Liverpool's only priority after last weekend's FA Cup fifth-round defeat by Arsenal.
The Reds felt hard done by after being denied a second penalty for what appeared a clear foul on Luis Suarez.
Rodgers hopes the single-minded focus will help Liverpool's cause, even if he wishes that were not the case.
He said: "Last week we were disappointed to go out of the cup. You could see the players' reactions after the game because we wanted to do well in it and our performance level was very good.
"Unfortunately we lost the game and now we really focus in on the only competition that is left. The objective's the same, to really do the very best we can in every game.
"Ideally we'd have more games and be in other competitions but it gives us the chance to ensure players' fitness levels are correct.
"We can taper the week in terms of focusing on one game. When you're in the cup competitions sometimes they can give you that extra prop to move forward in your league campaign as well but we're very determined."
Swansea will hope to fare better than on their last visit to Anfield 12 months ago, when Liverpool triumphed 5-0, but they did hold the Reds to a draw at the Liberty Stadium in September.
The only change to the Liverpool squad that faced Arsenal is likely to be the inclusion of Glen Johnson, who has returned to full fitness after groin and ankle problems.
Rodgers said of the England right-back: "According to him, he has felt as good as he has done for a long time, which is great. He has looked very good in training and he'll come into the squad."